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MY INSPIRATION BEHIND HYPERICE - ANTHONY KATZ, HYPERICE FOUNDER
MY INSPIRATION BEHIND HYPERICE - ANTHONY KATZ, HYPERICE FOUNDER
I often get asked the question, “Where did you get the idea to start your company?” When people ask me that, I feel it’s hard to give a simple answer because it probably requires a longer answer than they want to hear in casual conversation. While on some level there is a simple answer to the question, there is a deeper and more personal reason I started Hyperice. Before I invented the device that I would name my company after, I did have a larger vision for what kind of brand I wanted to create. This vision was based on a common goal that I shared with the professional athletes I was coming into contact with. I wanted something as bad as they did- albeit for a different reason. But what was it? What did we ultimately want? Wait, let’s back up a second…
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My inspiration behind Hyperice - Anthony Katz, Hyperice founder
My inspiration behind Hyperice - Anthony Katz, Hyperice founder
I often get asked the question, “Where did you get the idea to start your company?” When people ask me that, I feel it’s hard to give a simple answer because it probably requires a longer answer than they want to hear in casual conversation. While on some level there is a simple answer to the question, there is a deeper and more personal reason I started Hyperice. Before I invented the device that I would name my company after, I did have a larger vision for what kind of brand I wanted to create. This vision was based on a common goal that I shared with the professional athletes I was coming into contact with. I wanted something as bad as they did- albeit for a different reason. But what was it? What did we ultimately want? Wait, let’s back up a second…
Read More